 The
Tourism Authority of Thailand (TAT), working in cooperation with Visa
International , proudly presents the Thailand Visitor Card 2005.
The Thailand Visitor Card 2005 is a discount card that entitles card
holders to discounts of between 5 to 30% at almost 3,000 participating
establishments around Thailand and especially in the popular visitor
destinations of Chiang Mai, Phuket, Pattaya, Hua Hin and Cha-am, Ko Samui
and Hat Yai.
APPLYING FOR THE THAILAND VISITOR CARD
The Thailand Visitor Card is being made available to individuals and
families planning a trip to Thailand over the next year. There is no
membership or entrance fee.
The card is being distributed by TAT’s international as well as domestic
offices. Travellers planning a trip to Thailand can simply call at the
nearest TAT office to apply for the card.
Visitors who are already in Thailand at the time of the launch of the
Thailand Visitor Card on 1 April 2005 are invited to contact the TAT Head
Office on Petchaburi Road or the nearest TAT office.
Cards issued from 1 April 2005 onwards are valid until 31 March 2006.
Designed to reinforce Thailand’s reputation as a ‘shopping paradise’, as
of 1 April 2005, the Thailand Visitor Card will be warmly welcomed at a wide
range of participating establishments representing a variety of products and
services. These include department stores, restaurants, hospitals,
recreation centres such as golf courses, spas, accommodation, in Bangkok,
Chiang Mai, Phuket, Pattaya, Hua Hin and Cha-am, Ko Samui and Hat Yai.
Participating establishments can be easily spotted by the Thailand Visitor
Card signage on display. To enjoy discounts and special privileges and
value-added promotional offers, simply present the Thailand Visitor Card
along with your Visa card when making your purchases.
THE THAILAND VISITOR CARD PROJECT OBJECTIVES
With the launch of the TAT-Visa International ‘Thailand Visitor Card’
project, TAT aims to achieve following objectives:
* To encourage tourists to travel to the kingdom and purchase tourism
products and services
* To reinforce Thailand’s image as the shopping centre of Asia, uniquely
considered as a ‘Shopping Paradise’ among tourists
* To promote an increase of foreign currency circulation within the
country
* To respond to government policy on tourism, emphasizing on an increase
of tourists’ expenditure per person per day
To promote increased travel to Thailand, TAT and Visa International have
sought the cooperation of airlines in extending discounts to tour agencies
organising tour packages to Thailand during the promotion period from 1
April 2005 to 31 March 2006. TAT and Visa International are also working in
close cooperation with tour agencies and agents in target markets to develop
special tour packages to promote greater awareness of the infinite range of
shopping, leisure and entertainment and other special interest activities
that Thailand offers. Special promotional activities organised by department
stores are also being included in the packages.
Following the launch of the Thailand Visitor Card on 1 April 2005, for
convenience and greater coverage, it would also be possible to apply for the
Thailand Visitor Card through the Public Relations and Information Counters
at participating establishments.
Welcome to Thailand – ‘Shopping Paradise’, ‘Spa Capital’, ‘Golf Capital’,
‘Kitchen of the World’, home to award-winning hotels and resorts and one of
the world’s most popular leisure destinations.
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